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  • South Strapless Maxi Dress


    This cotton maxi dress by South has a chic and simple design and the pull-on style just adds to the ease.

    In lightweight cotton, this dress is the perfect partner to those balmy holidays when max comfort and style are required. An elasticated top perfects the strapless fit giving you a confident all day wear that'll help with your even tan, while the range of colours keeps your looks classic in black as well as adding a burst of colour in pink.

    Wear this strapless maxi dress with flat strappy sandals and slip it on over your bandeau bikini for a day relaxing poolside. Finish your look with a pair of oversized sunglasses.

    Useful info:

    • Strapless maxi dress by South
    • Easy pull on style
    • Elasticated panel to the bust
    • Length: 56 inches

    Colours: Black, Bright Pink, Orange, White. Cotton. Machine washable.
  • Colours: Blue Print, Orange Print. Cotton. Machine washable.
  • Lipsy Stud Embellished Bodycon Dress

    This hot coral bodycon dress by Lipsy is a flirty, figure-hugging addition to your party wardrobe this season.

    The bodycon fit hugs your figure to reveal your stunning hourglass shape, while the bright coral hue adds a bold colour pop to your look. Covered with studs the front of this frock is detailed, sparkles and adds attitude to your girly style, while the plunging neckline is a sexy finish.

    Wear this bodycon dress with barely there sandals, sparkling accessories and a cute clutch.

    Useful info:

    • Bodycon dress by Lipsy
    • Stud embellished front
    • Plunging neckline
    • Length: 34 inches
    Colour: Bright Coral. 96% polyester, 4% elastane. Machine washable.
  • Myleene Klass Fitted Maxi Dress with Appliqué Detail

    Adding a little zest to your summer wardrobe, this fitted maxi dress by Myleene Klass is the perfect little number for summer's special occasions.

    As the fitted bodice captures your curves and the chiffon fabric creates a beautiful fluid silhouette, let this dress create its own wow factor as you glide past your admirers. Appliqué lace detail adds a little vintage flirt to your look, while the rouleau straps are delicate and feminine for a sultry finish.

    Wear this maxi dress with a pair of strappy sandals, sparkling accessories and a cute clutch to complete your summertime style.

    Please note: This dress must be dry cleaned only.

    Useful info:

    • Maxi dress by Myleene Klass
    • Chiffon fabric
    • Fitted bodice
    • Rouleau straps
    • V-neckline
    • Appliqué lace detail
    • Length: 60 inches
    Colour: Orange. Polyester. Dry clean only.
  • Lipsy Bodycon Dress with Lace Detail

    A show stopping party dress this colour clash bodycon dress by Lipsy will have all eyes on you!

    This bodycon dress is a racy number that’s perfect for the weekend. With sweet capped sleeves it’s sure to keep you cool while you work it on the dance floor while its figure flaunting cut and deep V-neckline add lashings of sass to your style. Its bold watermelon hue will have you feeling fruity while black crochet lace detail to the sides adds a touch of dark drama to your looks for a gothic twist.

    Wear this bodycon dress with black Lipsy court shoes to make the most of your perfect pins. Rim your eyes with jet-black kohl and wear your waves loose for femme fatale summer style.

    Useful info:

    • Bodycon dress by Lipsy
    • Black crochet lace detail to sides
    • Zip fastening to back
    • Deep V-neckline
    • Capped sleeves
    • Length: 33 inches

    Colour: Bright Coral. 75% polyester, 21% viscose, 4% elastane. Hand wash only.
  • Little Mistress Embellished Prom Dress

    Look pretty in peach this summer in this gorgeous embellished prom dress by Little Mistress.

    This gorgeous dress will have you standing out in glamorous style this summer. Sheer shoulders to the front give way to an intricately beaded panel bursting with gilded tones. The pleated fabric front lends an extra luxe look, while the nipped in waist flaunts your fab figure. The gathered skirt will swish and sway as you move making this dress perfect for the dance floor. To the back sheer shoulders and a keyhole cut-out lend a touch of sass to your luxurious ladylike look!

    Keep it tonal and wear this prom dress with nude heeled two-part sandals for stand out chic summer style.

    Useful info:

    • Dress by Little Mistress
    • Keyhole fastening and cut out to back
    • Embellished panel to front of dress
    • Sheer shoulders to front and back
    • Zip fastening to back
    • Pleated fabric front
    • Nipped in waist
    • Gathered skirt
    Colour: Peach. Polyester. Hand wash only.
  • So Fabulous! Print And Bead Front Dress

    This embellished dress by So Fabulous! is the perfect summer frock to take on holiday with you.

    A monochrome printed front panel is highlighted by bead embellishment, giving this dress a tribal feel - perfect for livening up your new season looks. The sleeveless style shows off your tan, while the elasticated waist cinches your shape and flatters all you Hourglass and Pear types.

    Wear this dress with Shoe Box heels and pair of oversized sunnies for a full on glam vacation look.

    Useful info:

    • Dress by So Fabulous!
    • Printed front panel
    • Bead embellishment to front
    • Sleeveless style
    • Elasticated waistband to back
    • Worn length: 38 inches
    Colour: Bright Coral. Polyester. Machine washable.
  • South Tall Fit Maxi Dress

    This maxi dress is designed especially for a tall fit, and with a sleeveless cut this piece is sleek, simple and perfect for pulling together your gorgeous daytime style.

    Available in three colours, this tall dress looks elegant in black, iconic in blue and bold in orange making it a glamorous piece of casual wear to top up your casual wardrobe's style points. A drawstring to the waist shows off your gorgeous figure, while the scoop neck, racer back and sleeveless cut make this a great pick for hot summer days.

    Pair this tall fit maxi dress with wedges and stacks of bangles. Add an oversized day bag for an extra dose of colour and chic.

    Useful info:

    • Sleeveless maxi dress by South
    • Designed for a tall fit
    • Racer back design
    • Drawstring waist; scoop neckline
    • Length: 59 inches

    Colours: Black, Orange, Ultra Violet. 95% viscose, 5% elastane. Machine washable.
  • Definitions Tunic Dress

    Understated meets colour pop this season

    Working in the catwalk's love of bright colours this season, this shift dress by Definitions is all about the colour pop.

    In a coral red hue, this tunic is bold, bright and beautiful and is sure to make an impact on your summer soiree wardrobe. Crepe like fabric adds texture to this piece, while full sleeves make it an ideal transitional pick to take you from spring into summer effortlessly. A functional arm zip and back zip details perfect the fit for a fierce flirty finish.

    Wear this tunic dress with a pair of nude leather barely-there sandals and a matching clutch to complete your party look.

    Whatever you do, do it in style

    Useful info:

    • Tunic dress by Definitions
    • Crepe fabric
    • Full sleeves
    • Zip to back
    • Functional arm zip
    • Length: 35 inches
    Colour: Coral Red. Polyester. Machine washable.
  • Definitions Contrast Back Maxi Dress

    Holiday glamour to go

    This maxi dress by Definitions lifts your summer looks with its zesty hue and draping chiffon.

    With statuesque elegance and head-to-toe glamour this dress takes you from breakfast by the pool to a night on the dance floor thanks to its chic day-to-night style. Pleat detailing to the front adds drama and sculpts your summer style. A fabric belt cinches your waist creating a feminine silhouette.

    Wear this dress with Head Over Heels two part sandals and a statement cuff for a sophisticated take on holiday glamour.

    Whatever you do, do it in style

    Useful info:

    • Maxi dress by Definitions
    • Pleat detail to front
    • Fabric belt included
    • Back zip fastening
    • Worn length: 58 inches
    Colour: Orange. Polyester. Machine washable.
  • So Fabulous! Jersey Maxi Dress

    This jersey maxi dress by So Fabulous! adds a flash of colour to your summer style - perfect for your holiday wardrobe.

    Draping and elegant this dress skims your shape - highlighting your waist and flaring over your hips. The princess seams flatter Hourglass and Pear shapes and add curves to boyish figures.

    Wear this dress with Shoe Box sandals and your favourite sunnies for an ultra glam poolside outfit.

    Useful info:

    • Jersey dress by So Fabulous!
    • Maxi length design
    • Princess seams to front
    • Sleeveless style
    • Worn length: 56 inches
    Colours: Bright Coral, Purple. 95% viscose, 5% elastane. Machine washable.
  • South Cap Sleeve Prom Dress

    This prom dress by South is the perfect addition to your evening wardrobe – a cute classic, all this piece needs is a dinner date to attend.

    Worn in classy dark navy or romantic dark orange this frock is figure flattering and makes an instant style statement. Livening up the understated design is the front pleat detail and flirty, flared skirt. Embracing the 50s silhouette this dress will transform you into your very own Marilyn in no time.

    All this dress needs is nude heels, an envelope clutch and a spritz of floral perfume for a perfect evening outfit.

    Useful info:

    • Prom dress by South
    • Capped sleeves
    • Front pleat detail
    • Flared skirt
    • Back zip fastening
    • Length: 38 inches

    Colours: Red, Navy Shell: 63% polyester, 32% viscose, 5% elastane. Lining: Polyester. Machine washable.
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20 products from £8.00 to £181.00
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