At Bobbin, it’s about recapturing the magic and excitement of your first bike ride. Tom and Sian
named their first Bobbin bike ‘Birdie’ symbolizing the start of a journey: to the end of the street and
then out into the world, where untold adventures await.
Think of your Bobbin bike as a wholly reliable sidekick - bringing joy and spontaneity to your
life. Once the magic of riding your bike takes hold, the idea of walking, driving, or being squashed
onto a bus starts to feel impossibly dull.

Bobbin is owned by husband and wife team Tom Morris and Sian Emmison, who had the brilliant idea
of establishing a bike store unlike any other in the heart of Shoreditch London! It was a totally new
concept: a mix of old sweet shop and a dressing-up emporium! Seven years on and Bobbin has
grown from this tiny shop into an established, fashionable and unique brand, designing and supplying
the best bike shops and bringing enjoyment to many thousands of Bobbin riders across the globe.

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You can choose Buy Now Pay Later in checkout when you spend £50 or more.

Avoid any interest by paying in full within 12 months.

Buy Now Pay Later typical interest rate is 44.9% per annum. Subject to status.

Buy Now Pay Later (BNPL) allows you to delay payment for 12 months. The payment free period starts when you place your order (including items which are purchased on pre-order and/or are not ready for immediate dispatch).

Select BNPL at checkout and the repayment period of either 104 or 156 weeks. This is the repayment period you will pay over, once the payment free period (12 months) has ended.

The interest rate typically used to calculate BNPL interest is 44.9% per annum. Your interest rate will be detailed in checkout. The interest is calculated on the payment free period and the repayment period. You can avoid interest by paying the cash price in full within the payment free period.

Delivery charges and other Financial Services products are not available on Buy Now Pay Later and will appear on your next statement.

Please note, if you have non BNPL purchases on your account you will still need to make at least your minimum payment as detailed on your statement.

Credit provided, subject to credit and account status, by Shop Direct Finance Company Ltd, Aintree Innovation Centre, Park Lane, Netherton, Bootle, L30 1SL. Registered number: 4660974. Authorised and regulated by the Financial Conduct Authority. Over 18s only.